Hola!
If you’re left-right brained, creative yet pragmatic, solutions-oriented, and believe it’s critical for humans to fall back in love with nature, community, and the pursuit of betterment for all, stick around.
This space is where I share philosophies, frameworks, & spaces for wild spirits, gentle warriors, & resilient hearts to find solace & solidarity on their journey to shaping a fulfilling life.
My Day Mondays
Discover the ultimate way to organize your schedule so that you can fully enjoy your weekends and fall in love with Mondays by making them all about you!
Z.E.N. Flywheel
Snuff out burnout, never doubt yours decision making, & create unwavering energy for your business journey that feels instinctually right.
KAT B.
A Fractional CBO & purposeful life designer, disguised as your old-soul sister.
I’m Katheryn Bwye (Kat for short), a Brand Architect & Creative Futurist exploring how imagination can shape the way we live, work, gather, and belong.
My work begins with a question: What would a future worth falling in love with look like—and how do we begin building it?
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My story stretches across California, Peru, Wales, Finland, and Saudi Arabia. Moving between cultures taught me to observe closely, question what we take for granted, and find beauty in different ways of being. Without deep roots in one place, I came to feel that the Earth itself was home. That perspective still shapes my curiosity about people, our relationship with nature, and the worlds we create together.
The instinct to create something meaningful started early. In grade school, I organized bake-sale clubs to raise money for animal rescues. Years later, my award-winning thesis brought me into conversations with Los Angeles’s creative leaders about calculated risks and the courage to follow an idea. I wanted my fellow graduates to see possibility in the uncertainty ahead. That thread—helping people imagine what could be and take a brave, practical step toward it—continues through my work today.
As the founder of Deus Marca, I partner with purpose-driven founders and leaders to give their ideas direction, expression, and a foundation for growth. Through strategy, storytelling, design, and the systems that hold them together, I help turn a vision into something people can understand, connect with, and participate in.
Entrepreneurship has also taught me what it takes to sustain that vision. I’ve shared the uncertainty, difficult decisions, tears, and celebrations with partners and clients. Those experiences inform the frameworks I create: ways to find clarity, make thoughtful choices, and keep moving while caring for the people doing the work.
I’m drawn to the meeting place between modern possibility and ancestral wisdom, business and the arts, Earth and spirit. I believe beauty belongs in everyday life, that our work can nourish communities, and that success should account for the wellbeing of people and the living world.
Today, I live on the coast of Northern Peru, where I’m nurturing ideas for social and environmental projects alongside my brand work. Here, my questions about a more compassionate future become personal and local: how we support one another, what we make space for, and what we leave behind.
I’m still exploring, learning, and becoming. My work is an invitation to do the same—to bring imagination, a resilient heart, and thoughtful action to the future we want to inhabit.
Curiosity May Kill This Kat.
Le Sigh.
I like to imagine we’re already friends, hanging out on the living room floor, staring at the slow moving ceiling fan, drinking superfood smoothies and munching on dark chocolate covered fruits, nuts, and salty popcorn - not giving a damn that crumbs are falling on our otherwise gorgeous mosaic tile floors, as we talk about this magical & mystical thing called life and pry into the darkness of challenging topics and the light of hopeful ones.
ELEVATE EVERYTHING
With Branding & Design
Branding and design hold the keys to fixing just about anything. A brand serves as the heart, soul, and personality of various entities - be it a business, a project, a home, a lifestyle, or even yourself. It provides intentional clarity and messaging, connecting one entity seamlessly to it’s ideal audience.
Design, on the other hand, encompasses everything that communicates the brand—whether through visuals, audibles, tangibles, or even edibles and olfactibles! From crafting an iconic logo and creating a whimsical website to curating the soundscape of a luxury spa or infusing premium packaging with texture, design extends to the taste of a celebrity chef’s signature dish or the aroma of an oceanfront resort.
Your personal brand is woven into every aspect of your life, from a carefully curated capsule wardrobe to the way you enter a room, an email signature, or the unique gifts and talents you share. Whether you're consciously shaping it or not, maximizing your brand's potential is a journey with no set destination. It’s one to enjoy and explore endlessly.
Are you…
In need head turning, scroll stopping, world class branding?
Frustrated you can’t communicate the true value of your service or product?
Moving at a snail’s pace or getting too many objections or ghosting?
Showing up without confidence because of your snorable, skippable, straight up boring design?
Incredible solutions have been created for you over at DeusMarca.com
VISIT PERU
Are you a high achieving professional or someone constantly chasing the next win but you somehow feel off your game or like your cup is not full? Is there a little voice challenging your current routine and place in life? Are you longing to reconnect not just to your soul, but perhaps to the spirit of the Earth? Or maybe you’re on track and looking to add a new layer of depth and restoration to what you’re already creating?
Perhaps it’s Peru that’s calling to you. I know it called me to get ready for the shift we’re all experiencing now in the world. Navigate beyond the usual tourist programs and pseudo spiritual-retreats to stay safe with someone who knows what you may be looking for and can offer you guidance. Experience thoughtful executive planning, with good samaritan behavior, and a dash of esoteric philosophical banter.
My Services
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Dive into intimate workshops that focus on practical skills to support your wild spirit. Get in touch to discuss how I tailor these toyour needs.
My Day Monday Method Workshop: Streamline your scheduling and reclaim your time. Learn how to plan your week effectively to maximize productivity and align your tasks with your goals.
Z.E.N. Flywheel Workshop: Discover the Z.E.N. Flywheel—creating Zeal (endless energy and enthusiasm), implementing Effective & efficient tools, and connecting with your North Star.
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Discover how my team and I can bring your brand to life in a way like nobody else can over at DeusMarca.com
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For whatever reason my whole life I have been a safe and trusted place for other entrepreneurs and executives to find solace in sharing their experience in life and work. Conversations take interesting turns and often spark new supportive perspectives or new beneficial connections.
Book a quick call so that we can set up a series of Heart To Hearts to explore and discuss what's on your mind and explore new perspectives that don't come from those who already know and judge you.
I’m not a licensed therapist or coach. I am a confidant who’s walked over the coals with a gift to interpret your heart and support your vision.